The Public Relations Global Network (PRGN) announced that it has added three new agencies in the Middle East and Spain to its global network, enhancing its ability to serve clients throughout the world. The expansion marks the 30th anniversary of the global agency network, which plans to start new programs and initiatives to mark its special year in 2022.
The move raises the number of member agencies in the network to 52 and adds local PR and communications expertise at offices in Dubai, in the United Arab Emirates; Tel Aviv, Israel; and Madrid, Spain.
PRGN’s new Dubai-headquartered member agency is NettResults Middle East, a results-oriented PR and marketing company. Specializing in technology clients, NettResults’ team of fully bilingual professionals serves clients in the Gulf Cooperation Council (GCC) countries of United Arab Emirates, Kingdom of Bahrain, Kingdom of Saudi Arabia, Sultanate of Oman, State of Qatar and State of Kuwait.
NettResults’ services include media relations, crisis communications, media training, social media solutions and integrated marketing. Founded in 1999 by Nick Leighton, the firm has supported some of the world’s most well-known technology companies including Lantronix, Okta, Autodesk, Motorola and Panasonic.
Adding presence and local expertise in Israel is the Tel Aviv-based PR agency KAMIR. KAMIR is a strategy consulting firm which specializes in the management of complex stakeholder issues. From formulating the engagement strategy all the way through analysis, planning and stakeholder mapping to implementation, KAMIR offers a wide range of services to help clients achieve their goals.
KAMIR serves clientele among different sectors such as finance and capital markets, biotechnology, energy, industrial enterprises, technology and telecommunications, defense, tourism, transportation and retail. Some of the agency’s past and present clients include Chevron, Mondelez, IKEA and Abu Dhabi Ports. KAMIR was founded in 2010 by Founder and Chairman, Eli Kamir and is led by CEO Hanan Kamir.
In Spain, PRGN is now represented by PRGarage, a public relations firm based in Madrid. The company began as a technology focused B2B & B2C PR agency and has significantly expanded its staff and clientele. It now serves a broad range of sectors, including entertainment, lifestyle and health sectors and has recently added food and beverage, insurance and mobility/transport to its focus.
PRGarage was founded in 2015 by Mario Jiménez, a journalist with extensive experience in management and media knowledge, along with his partner, Carlos Hergueta, also a journalist who was editor-in-chief at Europa Press for 13 years prior to joining PRGarage. Among notable clients of PRGarage are Google, Orange, realme, Forbes, Kahoot!, HBO, Domestika, WWE and Hootsuite.
“We are excited to welcome NettResults, KAMIR and PRGarage to the PRGN family of globally connected communications professionals. This is a great start for our 30th anniversary year. Our network plans to celebrate with new programs and initiatives,” said Alexandra Diniță, President of PRGN and general manager of Free Communication in Bucharest, Romania. “With PRGarage, PRGN further strengthens its coverage in the European market. NettResults and KAMIR greatly enhance PRGN’s presence in the rapidly growing Middle East market with five new offices throughout this important region. All three agencies will help PRGN to better serve both local and international clients in these key markets. These new members extend and enhance PRGN’s international coverage and add to the expertise and service capabilities of our network.”
Founded in 1992 by a group of visionary public relations leaders, with approximately 1,000 professionals in 59 locations, PRGN is one of the world’s largest international public relations networks.
PRGN partners are independent, local, owner-operated public relations and marketing communications firms that share expertise and resources, while providing broad-based comprehensive communications strategies to clients worldwide.
Mileage Communications has been an active member of PRGN and is also, coincidentally, celebrating its 30th birthday this year. Mileage has experience in diverse industry sectors such as consumer / lifestyle; corporate finance / investor relations / IPOs; Infocomm/technology, biotech / healthcare / pharmaceutical; education; shipping and sports. Some of its notable clients include Marriott International, Mitsui O.S.K. Lines and Elixir Medical Corporation.